Advertising SpecificationsAdvertising SpecificationsNote: creative can be supplied as a layered PSD (refer to PSD template)
| Asset | Format | Duration | File Size |
|---|---|---|---|
| Video | MP4 (16:9 or 1080p) | 6, 15 or 30 sec | 3.35 MB max |
| Asset | Video |
| Format | MP4 (16:9 or 1080p) |
| Duration | 6, 15 or 30 sec |
| File Size | 3.35 MB max |
| Asset | Format | Dimensions | File Size |
|---|---|---|---|
| End Card | PNG | 1920 (H) x1080 (W) | - |
| Carousel Images | Transparent PNG | 1920 (H) x1080 (W) (16:9) | - |
| Logo | Transparent PNG | - | - |
| Font Files | OTF TTF | - | - |
| Asset | End Card |
| Format | PNG |
| Dimensions | 1920 (H) x1080 (W) |
| File Size | - |
| Asset | Carousel Images |
| Format | Transparent PNG |
| Dimensions | 1920 (H) x1080 (W) (16:9) |
| File Size | - |
| Asset | Logo |
| Format | Transparent PNG |
| Dimensions | - |
| File Size | - |
| Asset | Font Files |
| Format | OTF TTF |
| Dimensions | - |
| File Size | - |
| Asset | Title | Tagline | CTA |
|---|---|---|---|
| Copy | Max. 35 characters | Max. 50 characters | Max. 22 characters |
| Asset | Copy |
| Title | Max. 35 characters |
| Tagline | Max. 50 characters |
| CTA | Max. 22 characters |
*All rich media creative must be 3rd party ad served by an approved vendor
*Libraries and external resources will need to be hosted and served by an approved 3rd party vendor. External references are otherwise not permitted.
*Creative Hosting: All rich media creative must be 3rd party ad served by an approved vendor
*CPU Usage: Ad not to exceed 30% CPU Usage during host initiated execution
*User Initiation: Users must interact by either clicking or tapping the ad or upon rollover after a one second delay
*Host Initiated File Requests: 15 max
*Recommend no more than ten (10) products
*Maximum 2 CTA buttons
*CTA character limit will be dependent on number of CTA buttons